The goal of this 30-45 second adventure video ad is to showcase the durability and versatility of the 32oz Howler (or other) with a focus on a mountain environment in Washington State.
Storyboard/Shot List
Opening
Frame match shot of bottle in different locations.
Key Shots:
Forest
Garage/Workshop
Truck Tailgate
Snow/Mountains
Coast
End on snow/mountains shot with someone walking by and picking it up.
Middle
Various shots of hiking snowshoeing.
Key Shots:
Wide
Landscape
Hiker traversing across
Drone (hiker/landscapes)
Medium
Hiker looking around
Backpack with bottle attached
Hiker holding bottle by handle
Tight
Snow on trees
Snowshoes crunching the snow
Backpack with bottle attached
End
Hiker find a spot to enjoy some tea.
Key Shots:
Wide
Hiking comes into frame and stops
Hiker take sip of tea
Medium
Pull out bottle
Open bottle
Tight
Unscrewing bottle
Steam rising
Taking a sip
Mood Board/Inspiration
Miir Bottle Short Ad
Project Details
Shooting Dates:
Mid-End April
My Commitment:
You get my personal passion, all in on this project.
I only take on projects that align with our core values. Because of this, it allows me to bring something intangible to the project. A degree of passion and purpose that works above and beyond to make our projects the greatest success they can be.
We Need Your Help:
This is a passion project from the ground up. I was introduced to Miir a few years ago, and I not only love the products but also what the company stands for and how you all are impacting the world. That said, we would love your partnership to help this project come to life.
Final Deliverables:
30-45 second video ad
3-5 stills
Video & stills will be sent and may be used in any Miir marketing.